Project Overview
110 Carlton Gore Road.
CAD Studio is proud to present the comprehensive marketing package we created for [Development Name], a new property development in Newmarket, Auckland, New Zealand. Our approach goes beyond traditional marketing materials, crafting a fully immersive experience that allows potential buyers to truly envision themselves living in this exciting development.
A Glimpse into the Future: Photorealistic 3D Renders
Leveraging the architect’s CAD plans, we created stunningly photorealistic 3D renders of both the development’s exterior and interior spaces. These renders showcase the building’s design in meticulous detail, allowing viewers to appreciate the architectural style, materials, and overall aesthetic.
Seamless Integration: Drone Photography & 3D
High-resolution still photos were captured using our in-house drones, providing a true-to-life perspective of the development site. Our skilled team then meticulously composited the 3D building model into these photos, resulting in high-resolution 3D renders of the exteriors. This innovative technique creates a realistic visual of the completed development.
Bringing the Development to Life: Video & Animation
Time-lapse videos and dynamic camera sequences were captured in high definition (HD). Utilizing camera tracking software, CAD Studio then camera-matched the 3D building model to the actual video footage. This meticulous process ensures seamless integration, creating the illusion that the 3D model exists within the real-world environment. To achieve photorealism, we meticulously matched the lighting and reflections of the 3D model to those captured in the video and drone footage.
Immerse Yourself: 360° VR Tour
360° 3D renders were utilized to create a captivating VR tour of the development. This interactive experience allows viewers to explore the property from the comfort of their homes. The tour includes:
- Exterior drone 360s: Gain a bird’s-eye view of the site and its surroundings, showcasing the development’s location in relation to Auckland City, Newmarket, and Auckland’s North Shore.
- Hotspots: Navigate seamlessly from the exterior 360s down to interior 360s, allowing for a comprehensive exploration of the building’s layout and features.
Marketing Materials with Impact
High-quality 3D renders were created specifically for the development’s website and marketing brochures. These renders, along with high-resolution photos of the site skillfully composited with the 3D building model, provide a clear picture of what the development will look like upon completion. This powerful combination allows potential buyers to visualize themselves living in their dream home within the vibrant Newmarket neighborhood.
Collaborative Expertise: From Vision to Reality
CAD Studio fostered a close partnership with MansonsTCLM and the project’s architects throughout the entire process. Our involvement began in the early bulk and location stages, and continued through to the finalization of the high-impact 3D renders. This collaborative approach ensured a deep understanding of the project’s vision, and ultimately, the creation of marketing materials that effectively capture its essence.
Experience [Development Name] Like Never Before
Contact CAD Studio today to learn more about how we can craft a captivating marketing package that will elevate your next property development project.
Client
Mansons TCLM
Main Services
3D Renders
VR Tour
Video Animation
Drone Services
Photography
Bulk & Location Chalks
Branding & Graphics
2D & 3D Floor Plans
A Window into the Future: Detailed 3D Renders
Working from the architect’s CAD plans, we meticulously generated 14 high-quality 3D renders, encompassing both the development’s stunning exteriors and inviting interiors. These renders are meticulously crafted to be true-to-scale, showcasing the building’s design with exceptional detail. From the architectural style and material selections to the thoughtfully planned finishes, every element is presented with unparalleled clarity.
110 Carlton Gore: A Seamless Brand Identity by CAD Studio
CAD Studio played a multi-faceted role in the marketing of 110 Carlton Gore, a sophisticated development in Auckland, New Zealand. We went beyond creating stunning visuals; we crafted a cohesive brand identity that resonated throughout all marketing materials.
The Power of a First Impression: Logo & Branding
Our design team developed a distinctive logo and branding strategy for 110 Carlton Gore. This visual identity captured the essence of the development, reflecting its elegance, sophistication, and prime location. The logo and branding elements were meticulously applied to all marketing collateral, ensuring a consistent and impactful brand experience.
A Clear Vision: Informative Brochures
CAD Studio created a comprehensive brochure for 110 Carlton Gore. This brochure showcased the development’s features and benefits through captivating visuals and clear, concise information. A full set of floorplans for each level was included, allowing potential buyers to easily visualize the layout and functionality of the available spaces.
Strategic Partnerships: Local Real Estate Collaboration
Understanding the importance of local expertise, CAD Studio fostered close working relationships with real estate companies in the area. We provided them with high-quality marketing materials, including compelling adverts for various press releases. This strategic collaboration ensured that 110 Carlton Gore received maximum exposure within the target market.
CAD Studio: Your One-Stop Marketing Partner
From logo design and branding to informative brochures and strategic partnerships, CAD Studio offers a comprehensive suite of marketing services. We understand the unique needs of each development project and are committed to delivering solutions that effectively showcase your vision and drive sales success.
Ready to create a lasting impression for your next development?
Contact CAD Studio today and let’s discuss how we can elevate your brand and achieve your marketing goals.
Photography
Our team doesn’t settle for a single perspective. We utilize our state-of-the-art drones to capture a variety of stills and videos from various vantage points and at different times of day. This comprehensive approach allows us to:
- Showcase the Entire Site: Capture the development’s location within the broader Newmarket and Auckland landscape, providing a clear understanding of its surroundings.
- Embrace the Changing Light: By filming at different times of day, we capture the natural beauty of the site under varying light conditions. This allows for a more realistic representation of how the development will look and feel throughout the day.
- Enrich 3D Renders: Drone footage plays a crucial role in elevating our 3D renders. Reflections of the surrounding environment captured in drone photos are meticulously incorporated into the window elements of the 3D model, creating an unparalleled level of realism.
- Seamless Video Integration: We employ advanced camera matching and tracking software to seamlessly integrate the 3D building model into drone video footage. This allows viewers to experience a virtual fly-through of the completed development, complete with realistic movement and perspective.
Beyond the Obvious: The Power of Detail
The richness of drone footage extends beyond grand aerial views. We meticulously capture close-up details of the surrounding area, such as nearby parks, cafes, and landmarks. These details are then strategically incorporated into marketing materials, providing potential buyers with a well-rounded understanding of the development’s lifestyle benefits.
CAD Studio: Your Drone Marketing Specialists
Our expertise with drones, coupled with our commitment to detail, ensures that every aspect of your development is showcased in the best possible light. We go beyond capturing generic aerial shots; we tell a compelling visual story that engages potential buyers and ignites their interest.
Ready to take your property marketing to new heights?
Contact CAD Studio today and let’s discuss how our drone services and comprehensive marketing solutions can elevate your next development project.
